I craft impactful experiences that are driven by data & teamwork
I'm Soha, a UX Designer owning design end-to-end — from insight to execution
Featured Projects
Mobile & Desktop
+25% AOS
Bra Fit Quiz - Victoria's Secret
A web-based tool that enables users to find the right bra size and style.
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Desktop
Prevented 50+ scams
Barasingha
Saas platform that monitors data leakage on whatsapp to help enterprises with secure communication.
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Mobile & Desktop
+3% conversion
Checkout Redesign - Victoria's Secret
Checkout enhancements aimed at improving speed and conversion.
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Multi-device
Revenue uplift
Outfit Builder - Stio
A web-based feature that allows users to find the right bra size and style.
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Desktop
Raise
A tool enabling enterprises to launch and manage their giving programs with ease
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